---
title: Improving subsurface analysis for Industry 4.0
description: In the fight to better understand geological systems, improve safety, and maximise investment, operators are turning towards Artificial Intelligence (AI) in the subsurface.
image: https://blog.geoteric.com/hubfs/IMAGE%20Publication.png
---

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[Geoteric](https://blog.geoteric.com/technical/author/geoteric) | August 27, 2021

## Improving subsurface analysis for Industry 4.0

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 Geoteric

---

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[Publications](https://blog.geoteric.com/technical/tag/publications) [Artificial Intelligence (AI)](https://blog.geoteric.com/technical/tag/artificial-intelligence-ai) [AI](https://blog.geoteric.com/technical/tag/ai)

In the fight to better understand geological systems, improve safety, and maximise investment, operators are turning towards Artificial Intelligence (AI) in the subsurface.

Challenge

![IMAGE advertorial screengrab](https://blog.geoteric.com/hs-fs/hubfs/IMAGE%20advertorial%20screengrab.png?width=213&name=IMAGE%20advertorial%20screengrab.png)

Although AI presents an opportunity to improve seismic interpretation, conventional AI system decisions are often derived from a "black box" requiring the user to trust the outcome.  The challenge for AI is to show greater transparency and audibility for effective integration. 

Read the advertorial in full [here](https://imageevent.org/2021/program/download-preview-guide). 

 

 

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